Jay Deutsch CEO & Co-founder
About
We're fortunate Jay wears many hats. Entrepreneur. Motivator. Philosopher. Innovator. Leader. His passion fills the room and fuels the BDA family. His vision of BDA as a collaborative partner with our clients touches all aspects of our businessócreativity and innovation, supply chain management, fulfillment and distribution and customer service. Along with conceiving the one-stop shop Merchandise Agency concept, Jay has coined several "BDA-isms," which he fully expects will someday become part of the mainstream business vernacular.
Name a marquee sporting event and you can bet Jay's been there in person. That includes Super Bowls, Final Fours, World Series, Summer and Winter Olympics, Daytona, the Masters and more. Still on his radar? The World Cup, the Cricket World Championships and a relaxing trip to Pamplona for the Running of the Bulls.










