New Global Sales Operation Director Speaks Language of Success

January 23, 2018

Get to know us.

New Hire AnnouncementChiWong

Name: Chi Wong

Bio: As BDA’s new Director, Global Sales Operation, Chi brings nearly two decades of global and sales management expertise to BDA’s sales team. Through international work as a consultant and Sales Process Engineer at SANKO Textile, Chi honed her ability to lead field teams and manage collaboration efforts on both a domestic and global scale. She earned an MBA in international management from Royal Holloway, University of London.

What You Bring to the Team: I bring 17 years of experience in managing global/local sales teams from diverse cultures, knowledge and skillsets while standardizing best practices to ultimately deliver measurable value to our customers. I spent the last decade in Istanbul, Turkey as a consultant for a global manufacturing business with 35 sales offices worldwide.

Why BDA? I liked the people who interviewed me. You can tell they are dedicated and hard-working people who really believe in brand merchandising.Brand merchandising is a powerful tool because it creates an emotional bond between the brand and the consumers.BDA is one of the best in this field.

What Do You Hope to Accomplish in Your New Role? I hope to add to BDA’s growth and global impact. I would like to build an awesome global sales operations team that thinks proactively and acts responsively.

Hidden Talent: I have an ear for languages. I speak four languages fluently and plan on adding a fifth.

Childhood Nickname: Miss Piggy because I wanted twelve kids when I grew up.

When You’re Not Pinch-Hitting at BDA: I’m at the gym doing yoga and chilling at home with my family.

What Would Jay Say About You? That girl is audacious and she has guts!

Looking to make a career move? Check out our open positions



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