In the News

Welcome to our digital scrapbook of press clippings, interviews and more.

Company Updates 

BDA Takes Over Dukes of London

September 12, 2017

European promotional products industry magazine eppi reports BDA's acquisition of British promotional products agency, Dukes of London.

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BDA Acquires UK-Based Dukes of London

September 6, 2017

Distributor Bensussen Deutsch & Associates announced today that it has completed the acquisition of UK-based Dukes of London, out of administration.

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BDA Hires Matt Chavlovich to Deepen Relationships with Major League Partners

August 30, 2017

BDA has hired former MLS VP of Licensing, Matt Chavlovich for a partnership role as the agency looks to further deepen its relationships with major league partners.

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How Cleveland Indians promotional items go from idea to delivery

August 24, 2017

There's a lot more to in-stadium promotional giveaways than meets the eye. Marc Bona from cleveland.com explores how giveaways work at Progressive Field.

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Bobbleheads are 'destination' giveaways for Cleveland Indians

June 18, 2017

Eighteen years after they became a Major League Baseball staple, the collectibles are still the top promotional item for the majority of teams.

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Crain's Cleveland Business, Indians

How Major League Baseball is Making Theirs Marvel

June 9, 2017

The coming together of the sports world in the Marvel Universe has been orchestrated by branding, merchandise, and marketing company BDA.

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Major League Baseball and Marvel

Looking Like the Enemy: The Color Gold Saturates the NBA and NHL Finals

June 5, 2017

New York Times sports reporter, Ben Shpigel, interviews Steve Avanessian of BDA about the strategy behind acquiring a T-shirts and rally towels for playoff games.

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The New York Times

Behold, Brewers fans: The glorious Robin Yount motorcycle bobblehead giveaway

May 26, 2017

CBS Sports reporter, Matt Snyder, writes that the Robin Yount motorcycle bobblehead is set to be one of the best giveaways all season in MLB.

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CBS Sports

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