BDA Maintains Top Ranking on Counselor Annual List of Distributors

July 13, 2017

Press Release

Nation’s Largest Branded Merchandise Agency Places Fourth Among Top 40 Distributors


Woodinville, Wash- July 13, 2017Bensussen Deutsch & Associates, LLC (BDA), the nation’s premier Merchandise Agency™ serving Fortune 1000 companies worldwide and the leading provider to the sports and entertainment industries, today announced it earned the highest ranking for any company dedicated to delivering merchandise solutions to enterprise companies on the ASI Counselor’s Top 40 Distributors list.

“When looking at our placement this year and understanding the top three companies’ core businesses range from office supplies, a direct-to-consumer website and a franchisee model, BDA is the most prominent and only Merchandise Agency in our industry fully dedicated to driving the medium of branded merchandise to large enterprise clients,” said Jay Deutsch, co-founder and CEO of BDA. “We pioneered the Merchandise Agency model and in my eyes, not only are we the biggest, we are the best.”

Over the last year, BDA attributes much of its revenue growth to organic growth with new client acquisitions and contract extensions – some of which include the NBA, NFL, PACCAR, GM and MLB teams. In the past 18 months it has also strengthened its global foothold by opening international offices in London and Manilla, to accompany its two offices in China. “Our global expansion is a means to meet the global agency continuity needs of our clients,” continued Deutsch. “2017 is off to a momentous start with many opportunities in the works, and looking to 2018, we believe we are well positioned for more profound hyper-growth than ever in our history.”

In addition to this coveted ranking, BDA recently won a Gold Stevie Award for Marketing Campaign of the Year for outstanding work on the Corona Extra campaign featuring Coach Jon Gruden, and debuted its in-stadium promotions for MLB teams and Marvel Universe.

“The way our partners respond to the work we do validates the client centric approach we drive every day,” said Deutsch. “To us, it’s doing whatever it takes to be the best for our clients first. Our belief has always been that if we do that well, healthy revenue growth follows. Our fiscal 2017 results will once again prove our philosophy and that our model works.”

For more information on BDA, visit


About BDA
Bensussen Deutsch & Associates, LLC (BDA), the nation's first and only Merchandise Agency™, provides marketing services and customized branded merchandise to Fortune 1000 enterprises, major sports leagues and global entertainment holding companies. Clients come to BDA to extend their reach through custom branded merchandise campaigns, integrated eCommerce marketing, and sports and entertainment sponsorship activation. Global brands such as AT&T, Dell, Johnson & Johnson, ExxonMobil, FedEx and Major League Baseball are but a few of the household names that rely on BDA to bring their marketing campaigns to life through merchandise. BDA attained the coveted Customs-Trade Partnership Against Terrorism (C-TPAT) certification in 2008 and launched the non-profit Quality Certification Alliance (QCA) organization in support of the industry’s advanced quality assurance practices for importing products overseas. For more information on the power of merchandise, visit


Media Contact:
Morgan Bradley
Barokas PR for BDA
[email protected]




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