At BDA, we wanted to make 2021 a year of hope and opportunity, and that’s why last December, we turned our annual holiday giving program into the BDA Force For Good Holiday Campaign. Through this campaign, BDA set aside up to $50,000 in donations to three incredible organizations that have a passionate focus on issues that affect our society - One Love Foundation, Equal Justice Initiative, and the American Red Cross.
We wanted to shine a particular light on One Love Foundation to help address the surge in domestic abuse and violence cases during the pandemic. One Love believes it is necessary to educate young people at an early age about what's healthy and unhealthy in a relationship. The foundation works to change the relationship health of the next generation by empowering them to identify and avoid abuse and learn how to love better. They are an incredible organization reaching many people with the educational content and programs they develop. We are thrilled we were able to raise money to donate $25,000 on behalf of BDA.
We are so proud and humbled to be able to support these three incredible organizations and their causes. With the help of our clients and partners, we were able to commit a total of $52,000 to help those affected by the relentless pandemic, natural disasters, domestic violence, and inequality.
We know there is more to do to make a lasting impact but we are proud that our BDA family came together to support these great organizations.