Woodinville, WA – May 27, 2011 –– Bensussen Deutsch & Associates, Inc. (BDA), the nation’s premier Merchandise Agency™, today announced that it has been recognized as the number two distributor by Promo Marketing magazine, one of the industry’s leading trade publications. Annual revenues for BDA grew to over $250 million in 2010, representing more than 25% growth over its 2009 revenue performance.

BDA has identified the future of brand marketing in merchandise and uses their expertise to create genuine brand experiences in the lives of consumers. Looking to drive value through integrated campaigns, BDA provides Fortune 500 clients greater brand affinity in a way that no other marketing vehicle can.

“No other company in the promotional merchandise industry offers an end-to-end solution for building highly-effective activation campaigns that delight customers and build brand loyalty,” said Jay Deutsch, CEO and co-founder of BDA. “Our team performed up to our lofty expectations in 2010, and the Promo Marketing top 50 distributor results speak for themselves.”

BDA’s rapid growth has been fueled by the combined strategy of portfolio expansion with existing clientele and gaining new clients through acquisition. In 2010, BDA completed purchases of two competitors, Michigan-based Evigna and assets belonging to Round Rock, Texas-based Hotlink. Each acquisition has helped the company further expand its deep connections into such industry segments as entertainment, automotive, hospitality and children’s premium promotions.

For more information on Promo Marketing’s 2011 top 50 distributors list and to hear an audio interview with Jay Deutsch on the company’s No. 2 ranking, visit Promo Marketing.

ABOUT BDA
Bensussen Deutsch & Associates, Inc. (BDA), the nation's premier Merchandise Agency™, provides marketing services and customized branded merchandise to Fortune 500 enterprises, major sports leagues and global entertainment holding companies. Clients come to BDA to extend their reach through custom branded-merchandise campaigns, integrated e-commerce marketing, and sports and entertainment sponsorship activation. Global brands such as Bank of America, Dell, GlaxoSmithKline, ExxonMobil, FedEx, Ford Motor Company, GEICO and Major League Baseball are but a few of the household names that rely on BDA to bring their marketing campaigns to life through merchandise. BDA attained the coveted Customs-Trade Partnership Against Terrorism (C-TPAT) certification in 2008 highlighting the company’s advanced quality assurance practices for importing products from overseas. For more information on the power of merchandise, visit www.bdainc.com.
 

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Media Contact:
Catharine Neblett
Barokas PR for BDA
206.264.8220
Catharine@barokas.com