Woodinville, WA – May 27, 2011 –– Bensussen Deutsch & Associates, Inc. (BDA), the nation’s premier Merchandise Agency™, today announced that the Advertising Specialty Institute (ASI) and Counselor magazine have ranked the company as the nation’s third-largest distributor of promotional products, rising above its position of fourth in 2010. Of those named on this year’s top distributor list, BDA is the largest private company providing innovative branded merchandise solutions exclusively for Fortune 500 brands.

The annual list ranks the largest promotional products industry supplier firms based upon 2010 gross revenue and is compiled from survey results provided by ASI member companies. This year’s inclusion on the list marks the sixth straight year BDA has been ranked as one of the top 10 distributors by ASI.

“BDA demonstrated tremendous growth in 2010, increasing our revenue more than 25 percent,” said Jay Deutsch, CEO and co-founder of BDA. “The distinction as a top 10 distributor is a reflection of our outstanding client portfolio, top talent and continuous drive to be the best in our industry. But as anyone who has worked with BDA will attest, we’ve no intention of slowing down.”

Originally founded as Sports Marketing Inc., BDA is recognized as the nation’s premier Merchandise Agency, helping companies, sports leagues and entertainment properties successfully engage consumers and fans through the medium of branded merchandise. BDA’s client list includes many Fortune 500 companies, as well as Major League Baseball and American Idol. The agency’s continued year after year growth is the result of a winning combination of creative, supply chain management, procurement and fulfillment and distribution offerings, making BDA the industry’s only true one-stop shop.

The 2011 top 40 distributors list was unveiled last week at the ASI Show in San Diego and will be published in the upcoming issue of Counselor magazine. A full list of award recipients can be found at www.asicentral.com.

ABOUT BDA
Bensussen Deutsch & Associates, Inc. (BDA), the nation's premier Merchandise Agency™, provides marketing services and customized branded merchandise to Fortune 500 enterprises, major sports leagues and global entertainment holding companies. Clients come to BDA to extend their reach through custom branded-merchandise campaigns, integrated e-commerce marketing, and sports and entertainment sponsorship activation. Global brands such as Bank of America, Dell, GlaxoSmithKline, ExxonMobil, FedEx, Ford Motor Company, GEICO and Major League Baseball are but a few of the household names that rely on BDA to bring their marketing campaigns to life through merchandise. BDA attained the coveted Customs-Trade Partnership Against Terrorism (C-TPAT) certification in 2008 highlighting the company’s advanced quality assurance practices for importing products from overseas. For more information on the power of merchandise, visit www.bdainc.com.
 

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Media Contact:
Catharine Neblett
Barokas PR for BDA
206.264.8220
Catharine@barokas.com