BDA Appoints Joe Ungari Director of Creative ServicesBDA today announced it has named Joe Ungari as Director of Creative Services. In this role, Ungari will be responsible for driving the company’s creative philosophy, methodology and capabilities to all levels of BDA’s global clientele, business departments and service lines. Specifically, he will direct cross-disciplinary development of BDA’s in-house award-winning design agency. Ungari brings to BDA nearly 30 years of international product innovation experience, having worked with companies in Europe, Japan and China.
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BDA Cares Foundation Celebrates Launch with 'Rock the Needle' FundraiserBDA today celebrates the formation of the BDA Cares Foundation with the “Rock the Needle” charity event at the Space Needle. BDA employees will show their strength by walking 1,000 miles on the Space Needle’s observation deck in support of domestic violence. The foundation, dedicated to the prevention of violence against women and children, was created by BDA co-founders, Eric Bensussen and Jay Deutsch, as a result of the impact of a domestic violence tragedy within the BDA community.
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BDAinc.com Earns 'Best in Class' Award from Interactive Media CouncilThe new BDA corporate website has been recognized by the 2011 Interactive Media Awards for its superior design and user functionality. BDAinc.com was named Best in Class in the Advertising/Marketing category, the highest honor bestowed by the Interactive Media Council.
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BDA Hosts 17th Annual Baseball Think TankBDA is hosting its 17th annual Baseball Think Tank this week in Las Vegas. The three-day conference fosters league-wide collaboration on product ideas for sponsorship activation, merchandise giveaway strategies and best practices within the sports marketing and promotions industry. “It's an opportunity for teams to leverage our expertise and experience as the leading sports promotions agency,” said Jay Deutsch, CEO and co-founder of BDA.
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BDA Appoints New Director of New Business DevelopmentBDA today announced it has named Rebecca Gerber as Director of New Business Development. Gerber comes to BDA from Zorch where she was VP of Business Development and Implementation. Gerber’s diverse background includes sales, finance and expertise working with Fortune 200 clients in the financial, energy, telecommunications, insurance, transportation, waste management, CPG and airline industries.
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BDAinc.com Brings Home Best in Show Honors from 2011 W3 Awards CompetitionThe new BDA corporate website earned top honors in the 2011 W3 Awards competition, which drew more than 3,000 entries from the best interactive agencies worldwide. Launched in May, www.bdainc.com was created entirely by the BDA award-winning design team. BDAinc.com collected a prestigious Best in Show award for Copy/Writing. Only the top 1 percent of all work entered receives Best in Show honors.
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MUNITIO to Release Call of Duty®: Modern Warfare® 3 Billets™ 9mm Special Edition EarphonesMUNITIO, a precision sound control brand owned and operated by BDA specializing in mobile lifestyle electronic accessories, today announced an exclusive partnership with Activision Publishing, Inc. to launch a licensed Call of Duty®: Modern Warfare® 3 Special Edition version of its upcoming Billets™ 9mm tactical earphones. Modern Warfare 3 will release worldwide Nov. 8.
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BDA Announces Acquisition of High-End Mobile Audio Accessory Brand MUNITIOBDA today announced its acquisition of San Diego-based MUNITIO (mu-nish-eo), a precision sound control company specializing in mobile lifestyle electronic accessories. Music and fashion enthusiasts around the globe have positioned MUNITIO at the forefront of the premium audio accessory market for sound purity, innovative design and the quality of the company’s products.
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BDA Day of Difference Raises Over a Quarter Million Dollars in Cash and Donations for Local CharitiesBDA today announced it raised nearly $300,000 in cash and in-kind donations for local charities in a community service initiative. Benefiting charities for the first annual BDA Day of Difference included the American Red Cross, Boys & Girls Clubs of King County, Child’s Play, Little Red Schoolhouse, Marra Farms, Seattle Children’s Home, Seattle Children’s Hospital, and Seattle’s Union Gospel Mission.
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BDA Names David Schwartz Chief information OfficerBDA today announced the appointment of David Schwartz to the role of chief information officer. Schwartz comes to BDA from Expedia, where he was vice president of engineering. As CIO, Schwartz will oversee the strategy, implementation and integration of BDA’s information technology and e-commerce systems.
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POWER A Earns Stevie® Award For Best Consumer Products – Durables WebsitePOWER A, the consumer products brand of BDA, today announced that its newly launched website received a Stevie Award for Best Consumer Products – Durables Website in the 2011 American Business Awards. PowerA.com was also a finalist for Best Overall Website.
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BDA Named One of Washington’s Best Companies to Work ForBDA has been named one of Washington’s 100 Best Companies to Work For by Seattle Business Magazine for the seventh consecutive year. Awards were announced at a June 16 banquet at The Westin Seattle. Of the more than 400 companies in the Puget Sound area nominated in BDA’s category, just 26 were recognized.
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BDA Inks Contract as Preferred Supplier for FremantleMedia EnterprisesBDA today announced it has reached an agreement to be the preferred U.S. merchandise supplier for FremantleMedia Enterprises. FME will utilize BDA to develop and execute merchandise to support marketing programs for such properties as American Idol, America’s Got Talent, The Price is Right, Family Feud and other classic game shows.
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Fight Crime in Batman: Arkham City This Fall with the Batarang Controller from POWER APOWER A, the retail consumer products brand of BDA, today announced it will debut official Batarang controllers for Batman Arkham City at the E3 Expo June 7-9 in Los Angeles. Batman fans will revel in the authenticity of the design of the Batarang, while gamers will appreciate the comfort and performance that POWER A brings to these one-of-a-kind controllers.
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POWER A Announces Performance Audio Accessories for Nintendo 3DS™POWER A, the retail consumer products brand of BDA, today announced new audio-enhancing products for Nintendo 3DS™ owners. The officially licensed compact POWER A Stereo & Chat Headset will provide Nintendo 3DS gamers with stereo sound for games, music and video.
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BDA Hosts Inaugural Football Think TankBDA is hosting its first annual Football Think Tank this week at Seattle’s Qwest Field and BDA Headquarters in Woodinville. Representatives from 11 NFL franchises and the league offices will attend the two-day workshop.
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BDA Recognized as No. 2 Ranking Company on Promo Marketing Magazine's 2011 Top Distributors ListBDA today announced that it has been recognized as the number two distributor by Promo Marketing magazine, one of the industry’s leading trade publications. Annual revenues for BDA grew to over $250 million in 2010, representing more than 25% growth over its 2009 revenue performance.
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BDA Named No. 3 Promotional Products Distribtor by Counselor MagazineBDA today announced that the Advertising Specialty Institute (ASI) and Counselor magazine have ranked the company as the nation’s third-largest distributor of promotional products, rising above its position of fourth in 2010. This year’s inclusion on the list marks the sixth straight year BDA has been ranked as one of the top 10 distributors by ASI.
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BDA Inc. Launches New Company WebsiteBDA today announced the launch of its newly designed and interactive company website. The new site, available at the existing url (www.bdainc.com), provides visitors with a comprehensive overview of the company, client roster and case studies. Additionally, visitors now have access to BDA’s business blog.
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PowerA.com Named Finalist in 2011 American Business AwardsThe new website for POWER A, the consumer products division of BDA, was named a finalist today in two categories of the 2011 American Business Awards. PowerA.com is in the running for Best Overall Website and Best Consumer Products Website.
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BDA Earns Platinum Licensee Status from Caterpillar Inc.BDA today announced it received platinum status in the Caterpillar Inc. licensee excellence and recognition program. In its first year of eligibility, BDA achieved a perfect score and received platinum-level promotional licensee status for 2010.
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BDA to Host Fourth Annual Compliance Partnership Conference in ChinaBDA will host its fourth annual Compliance Partnership Conference in Shenzhen, China, on Tuesday, March 29 at the Nanhai Hotel. Following industry shifts in global compliance legislation in 2010, the focal-point of the conference will be safety, quality and evolving best practices within the BDA supply chain. With more than 200 attendees, including BDA COO John Rostas and Vice President of Import Ron Alessandrini, the all-day conference will bring together the shared learning of administrators involved in the entire manufacturing and distribution process.
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POWER A Releases Nintendo DS™ Accessories for Pokémon Black and White LaunchPOWER A, the retail consumer products brand of BDA, today announced the launch of a line of official Pokémon™ branded accessories for the Nintendo DS™ Lite, Nintendo DSi™ and Nintendo DSi XL™ game systems.
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BDA Signs New Deal as Preferred Premium Supplier of MLB PropertiesBDA today announced that it has signed a multi-year extension with Major League Baseball Properties to continue as the Preferred Premium Supplier of Major League Baseball (MLB). In this role, BDA serves Major League Baseball in a variety of capacities, including helping to supply and activate local and national sponsorships.
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BDA Announces Expansion of Client Base Through Logistix AcquisitionBDA today announced that it has entered an agreement to acquire selected assets of Logistix, the LA-based marketing services subsidiary of EMAK. Logistix represents multi-national clients through offices in the U.S. and Asia, including a mix of consumer products and entertainment technology companies.
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POWER A and LEGO® Ink Exclusive Licensing RelationshipPOWER A, the retail consumer products brand of BDA, today announced it has forged an exclusive licensing relationship with The LEGO® Group to be its sole video game accessory partner in North America. In this role, POWER A will support the core LEGO brand through a variety of licensed gaming products available to consumers in major retail outlets.
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Holiday Gifts for Gamers of All Ages from POWER AIt's holiday time again, and for many that means getting creative with gifts for the whole family. POWER A is reshaping the video gaming experience for Wii™ and PlayStation© 3 with accessories that will satisfy even the most discriminating game guru on your holiday shopping list.
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BDA Marks 11th Year of Fundraising for Marsha Rivkin Center with $50,000 DonationBDA today announced that it has matched last year's contribution and raised an additional $50,000 for the Marsha Rivkin Center for Ovarian Cancer Research. BDA co-founders, Eric Bensussen and Jay Deutsch, presented a check to Marsha Rivkin's founder and executive director, Dr. Saul Rivkin, on field prior to the July 18 Sounders FC match versus Celtic FC at Qwest Field.
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POWER A Enters into License Agreement with Dreamworks Animation LLCPOWER A, the retail consumer products brand of BDA, today announced that it has entered into a license agreement with DreamWorks Animation L.L.C. As the first licensee of video game accessories for DreamWorks Animation, POWER A will work directly with the animation company to develop and execute strategic campaigns to include branded licensed Nintendo© gaming products and consumer promotional items, maximizing the DreamWorks Animation brand in the gaming market.
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POWER A Pro Elite Wireless and Pro EX Controllers for PlayStation 3 Make Gaming More Precise and ComfortablePlayStation© 3 gamers today have a better way to enjoy their favorite games with more precision and comfort. POWER A, the retail consumer products brand of BDA, announced the general availability of its Pro Elite Wireless and Pro EX Controllers for PlayStation 3.
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POWER A Announces Availability of Pro Pack Mini™ for Wii™POWER A, the retail consumer products brand of BDA, today announced the general availability of its Pro Pack Mini™ for Wii™. The first of its kind, this high-caliber game controller offers the same functionality as the original Wii Remote™, but features a smaller size and sleek contoured surfaces for a more natural grip and greater precision.
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BDA Appoints John Rostas as Chief Operating OfficerBDA today announced that it has appointed John Rostas as its new Chief Operating Officer. Rostas brings to BDA nearly 30 years of operational and management expertise. He most recently served as President of Global Venues for Live Nation, the world's largest concert promoter and producer.
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BDA Recognized as Top Distributor by National Industry PublicationsBDA today announced that it has been recognized as a top 10 distributor by three separate promotional trade publications.
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BDA Recognized as One of the Best Places to Work in Washington State by Two PublicationsBDA today announced that it has been recognized as one of the best places to work in Washington state by both Seattle Business magazine and the Puget Sound Business Journal. In addition, BDA was also recognized in a separate survey by the Puget Sound Business Journal as being one of the top 100 mid-sized private companies in its annual corporate ranking.
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BDA Grows Business with Completed AcquisitionBDA today announced that it has finalized its acquisition of Evigna, a Michigan-based promotional merchandise distributor. Evigna will henceforth be known as "BDA Detroit" and will become a fully integrated part of the company, with senior management from Evigna continuing on with BDA.
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BDA Named as the Preferred Premium Vendor of the NCAABDA today announced it has been designated as the Preferred Premium Vendor of the National Collegiate Athletics Association (NCAA). In this capacity, BDA will develop and execute campaigns that enable the NCAA Corporate Champions and Corporate Partners to fully activate their NCAA partnerships via officially licensed co-branded merchandise, consumer promotions and other key initiatives.
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