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About Us

  • About Us
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Jay DeutschCEO & Co-founderJay Deutsch - CEO & Co-founderJay Deutsch - CEO & Co-founder
Eric BensussenPresident & Co-founderEric Bensussen - President & Co-founderEric Bensussen - President & Co-founder
Barry DeutschExecutive Vice PresidentBarry Deutsch - Executive Vice PresidentBarry Deutsch - Executive Vice President
Helen RiceVice President of Human ResourcesHelen Rice - Vice President of Human ResourcesHelen Rice - Vice President of Human Resources
John RostasChief Operating OfficerJohn Rostas - Chief Operating OfficerJohn Rostas - Chief Operating Officer
Lucky EvaniVice President of Sales, Consumer Products DivisionLucky Evani - Vice President of Sales, Consumer Products DivisionLucky Evani - Vice President of Sales, Consumer Products Division
Nekko Ward ShefferlyVice President of Client ServicesNekko Ward Shefferly - Vice President of Client ServicesNekko Ward Shefferly - Vice President of Client Services
Rob MartinVice President of MarketingRob Martin - Vice President of MarketingRob Martin - Vice President of Marketing
Rick RaylVice President of Purchasing & OperationsRick Rayl - Vice President of Purchasing & OperationsRick Rayl - Vice President of Purchasing & Operations
Ron AlessandriniVice President of ImportRon Alessandrini - Vice President of ImportRon Alessandrini - Vice President of Import
Steve AvanessianVice President, Client ServicesSteve Avanessian - Vice President of Client ServicesSteve Avanessian - Vice President of Client Services
David SchwartzChief Information OfficerDavid Schwartz - Chief Information OfficerDavid Schwartz - Chief Information Officer

Ron Alessandrini Vice President of Import

About

Ron is the big toe of BDA's global footprint. Jet-setting between Woodinville and China, he is responsible for general management of our operations in the Far East and our U.S.-based import staff. His long history sourcing and working with Chinese-based manufacturers has helped propel our steady overseas growth. After seven years with our consumer products division, Ron was put in charge of BDA's import services department in 2007. Under his watch, BDA imports millions of product components and finished goods each year, all tested to the highest safety and quality standards.

Ron

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